Website Builders – Good? or Not so Much?

Website Builders

THE BEST FREE WEBSITE BUILDERS…

AND WHY YOU DO NOT WANT TO USE THEM:

I am sure you have heard of free website builders. There are several well known drag-and-drop builders.. and new ones coming online all the time.

While this might sound like a good way to get started.. hosting your site on one of the free platforms is definitely not the best way to go.

* This post may contain affiliate links. Please read our disclosure for more info.


The free web site builders may be fine if you are just setting up a simple blog for friends and family to enjoy.

However, if you are planning to use your web site for your business.. or you are considering utilizing affiliate programs and/or other monetization methods to generate some additional income.. then using one of the free website builders would not be in your best interest.

BEST FREE WEBSITE BUILDERS…

THE GOOD? THE REALLY BAD, AND THE REALLY REALLY UGLY:

The good thing about the free website builders is… hmmm… well let me see… uhhh… ? ? ?
I’m sorry.. but I can’t think of any good reasons to use one of the free website builders.

I guess if you are basically pretty lazy and don’t want to take the time to build a website that will be fast, uniquely yours and well optimized for SEO.. then I suppose a drag and drop solution sounds like it might be right up your alley.

Just keep in mind.. there are NO shortcuts to success! If you want to be successful with your online venture you will need to register a domain name.. choose your web hosting.. select a website theme and get to work!

THE BAD THINGS ABOUT FREE WEBSITE BUILDERS ARE NUMEROUS:

  1. First of all.. when you are using someone else’s platform.. and you are not paying anything at all for the use of their tools, they are the ones in charge.
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  2. Because your site is being hosted free of charge on their platform.. you technically do not even own your own website. They can edit and/or delete your site and revoke your free access at any time.
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  3. Furthermore.. when you have a website that is being hosted for free.. your website address will be something like.. www.yoursite.theirsite.com
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  4. Additionally.. there will be ads placed on your site which advertise their services.
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    All in all.. none of this tends to portray any sort of successful business operation. As a result you will lose customers.. as well as be denied access to many of the preferred affiliate programs. This limits your ability to earn money from your blog.

    Excuse Me? Wasn’t that why you started a blog in the first place?

To learn more about earning money from your blog see our post:
Make Money with Affiliate Marketing

TOP FREE WEBSITE BUILDERS…

MOST OF THEM ALSO HAVE PAID PLANS:

Most of the top free website builders offer an option to upgrade to a paid hosting plan. In this case you would be able to use your own domain name without having their name attached to it.

But.. if you are going to pay for hosting then why would you choose to be on their platform?

That makes no sense at all. Get a self-hosted site through a major hosting company. This allows you complete control of your online future!

* Yet a few more reasons you should NOT opt for one of the website builder solutions:

  1. There are millions of people using these services. The template options are limited.. which means your site will look very much like a lot of other sites with the exception of different colors and a few different images.
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  2. The website builders have notoriously bad SEO capabilities.
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  3. There is no way for you to get in to the code in the event you need to make a few tweaks here and there.
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  4. Due to the way the drag-and-drop builders are setup.. if you ever decide you would like to move your website it will not be easy. You will basically have to rebuild your entire site.
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  5. Considering the fact everything is drag and drop.. the code in the background is extremely bloated. This slows your site down considerably.
Free Site Builders

As we all know.. Google is all about the “user experience”. The latest Google update has put specific emphasis on “core web vitals”. If you are not sure what Core Web Vitals are.. click the link to read the article from SEMrush.

If your site is slow loading due to a lot of extra code in the background.. your Google rankings will suffer as a result!

Your site will be less visible in Google.. which means a decrease in traffic, which will result in a loss of sales from any affiliate programs.

COMPARING THE THREE TOP WEBSITE BUILDERS…

HOW DOES THEIR PAGE SPEED COMPARE?

We checked several random sites that have been built using the top 3 page builders:

Sites built using Wix.com had speed ratings of 15, 17, 20, 21, 23 and 24. None of the sites we checked passed the Google core web vitals test.

With Wix.. the domain name you will get using the free plan would be: accountname.wix.com/yourwebsitename As you can see.. this would not provide a very professional image for your business.

Additionally.. across the top of the page their advertising states: This site was designed with the Wix.com website builder. Create your site today (+Wix link)

Sites built using Weebly.com had speed ratings of 16, 17, 22, 26, 30 and 31. None of the sites we checked passed the Google core web vitals test.

With Weebly.. the domain name you will get using the free plan would be: yoursitename.weebly.com Additionally.. there is a very visible ad at the foot of the page.

Sites built using SquareSpace.com had speed ratings of 13, 15, 19, 22, 24 and 26. Again.. none of the sites we checked passed the Google core web vitals test.

Squarespace does not have a free plan. Their lowest tier begins at $12. For this price you can get your own web hosting plan.. so with the slow loading speed of these sites.. why bother?

In addition.. I found several sites being hosted on these platforms that did not even have SSL certificates. Google SSL requirements began in July 2018.

HTTPS sites get a higher ranking on Google than HTTP. Sites without an SSL certificate are flagged by Google as unsafe.

Most competent web hosts now include free SSL certificates.. since they know every site needs one if anyone expects their site to show up in the SERP’s.

IN CONCLUSION:

WordPress can most definitely be a pain in the neck to work with sometimes.. but it is the world’s leading CMS which will allow you to create the website/blog of your dreams.

It will be UNIQUE.. and with the right theme and the right hosting it will be blazing FAST!

As you become more familiar with everything.. and inevitably learn a little about HTML you will have the option to go into the code and tweak things as desired.

You will have your own domain name with your own web hosting plan and the world will be waiting to see what magic you create 🙂

Good Luck to You!

* Want to learn more? Join our Facebook Group and get answers to your questions:
Learn All About Blogging and Start a Money Making Blog

I hope I have provided enough information so you can clearly understand why using one of the website builders is not in your best interest.

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